Snowa, which has close to 7 million users in the last two years, made substantial investments into its innovation factory and technology centre, its IoT center being the most well-established. Snowa has assembled a diverse team with data specialists and individuals who have a wide range of skills to support its growing information flow.
Snowa has experts who are data scientists, data miners, and artificial intelligence specialists. Big data is a term used to describe large volumes of structured or unstructured data that are being utilized in a growing number of applications. Big data is not about its volume or size, but what organisations can achieve with it.
Strategic and delicate decisions can be made more accurately by using the framework. The analysis of big data can help us to gain more clarity about our business. The centre uses technology to collect information from different data sources to develop data analysis tools to help us plan and make better business decisions.
Big data analysis, in addition to helping reduce costs and accelerate production can help formulate more accurate strategies. Ali Fallahi is the director of Snowa’s IoT & Big Data Center. He explains that although the company has worked with data for years, today’s sheer amount and diversity of data allows us to anticipate and learn more about our clients’ needs.
